Duolingo's monetization per user isn't keeping up with user growth: bookings grew only 10% against 23% DAU growth. Adjusted EBITDA margin fell from 31% to 26%, free cash flow dropped 9% with FCF margin down from 34% to 26%, and net income fell 26%. The debate is whether margins are temporarily depressed by investment while users reaccelerate or the business is structurally less profitable, and the lean is toward @cocos_cripto's view that it has become less profitable. x.com x.comÂ