Starbucks still carries a premium valuation even as coffee competition intensifies nationwide, so betting against it is reasonable. Coffee is habitual and generates good cash returns, but barriers to entry are low: deep-pocketed, PE-backed 7 Brew and regional chains like Summermoon and Foxtail are scaling aggressively. @CreditCapi's short case adds that store closures inflated Starbucks' same-store sales growth by 483 bps and that competitor openings cut its traffic 8-10%. x.comÂ