Snap is one of the worst-run public companies relative to its potential, and CEO Evan has proved he is terrible at creating shareholder value. Stock-based awards to the board and over 5,000 employees dilute shareholders about 4% a year. Per @WOLF_Financial, Q1 EPS missed at -$0.05 versus $0.09 expected, the EBITDA guide fell short and Snap ended its Perplexity deal. It is not a dead company, but there are many better opportunities. x.com  x.com  x.com  x.com 

Social media bans for young users, now introduced in the UK after Australia, should hurt Snap far more than Meta. Apps in general are unappealing investments. x.com 

Snap's Spectacles cannot deliver meaningful commercial value within five years, making a funding partner essential to avoid years of cash burn. At best, they are a prototype, with zero chance of profitability in the next couple of years; the glasses will never sell at the scale needed to make a difference. Without a partner, Snap stock is dead money. Even so, Snap remains a good asymmetric bet on Evan Spiegel changing course, with little downside from here if he does not. x.com  x.com  x.com  x.com 

Snap's stock-based compensation is the main problem, and its CEO is a further negative. x.com 

Snap has been treated like an ATM by CEO Evan Spiegel, with no operating income a decade after going public. Its Specs glasses are unlikely to sell at meaningful scale for $2,200 each, and Snap badly needs executives capable of saying no to clearly horrible ideas. x.com  x.com  x.com 

Snap's European monetization is improving even without user growth. Q2 revenue per daily user rose 36%, from $2.65 in 2025 to $3.62 in 2026, while daily users slipped from 100M to 98M. That leaves room to generate more revenue from the existing audience rather than relying on explosive user growth. x.com 

Snap is a red flag that does not put shareholders' interests first. Its growth comes mainly from countries with low pricing power while it plateaus or declines in the West. It has long diluted shareholders in a way that enriches its founders, and the CEO and his co-founder control over 90% of voting rights, leaving shareholders powerless. It should have been acquired when it had the chance. @Ashton_1nvests sees a path from about $6 to $20 or more. x.com 

Snap is in a bad position when Pinterest is now the better business of the two. x.com 

Snap looks very interesting as a long-term buy at a forward P/E of 6 and a PEG of 0.21. Growth is expected near 10% for the next two years, with positive earnings expected from next year. x.com 

Snap's share price looks set to be cut in half again, because more dilution is coming and CEO Evan Spiegel keeps selling billions of dollars of stock. Holding even 1,000 shares would take being paid to do it. x.com