Apple fell 6% for good reason: higher memory costs mean it will sell fewer products at higher prices or give up rich margins to hold prices down. iPhone, iPad and MacBook prices are up 20%–30%; if just 5% of users delay upgrades six months, the hit is about $2.7 billion a year. Management would likely cut prices and margins, distracting from the next growth area while a new CEO ramps up. A $4 trillion Apple is expected to keep growing, not act like a dividend stock. x.com x.com x.com x.com x.com